Can I offer different rewards for different purchase amounts?

Yes. You set how many points each Euro earns, and you can create multiple reward tiers — a small discount at 50 points, a free book at 200 points, for example.

Does Fedele work for used bookstores too?

Absolutely. Fedele works for any bookstore format — new books, used books, specialty stores, or a mix. Points are based on purchase amount, so it adapts to any pricing.

How do I promote the loyalty program in my store?

A simple sign at the register or a bookmark-sized card inviting customers to download the free Fedele app is all you need. Most customers join on their first visit.

Fedele for Business is the app that lets you create a point based loyalty program to attract and retain customers. Fedele App is the free companion app for your customers, where they can track points and redeem rewards with ease.

Do I need special hardware or equipment?

No — all you need is a smartphone. Fedele works entirely through the app: you scan your customers' barcodes with your phone camera. No POS integration, no card printers, no extra hardware required.

Is there a free plan?

Yes, you can use Fedele for free with up to 5 customers. Upgrade to Pro anytime to unlock unlimited customers and priority support.

How does billing work?

Simple pricing, no surprises. Choose a plan that fits your business, and upgrade only when you're ready to grow. You can cancel or change plans anytime.

How do my customers sign up?

Your customers download the free Fedele app from the App Store or Google Play. They create an account in seconds, and their unique barcode is ready to scan at your register immediately. No registration forms, no email collection required — just a quick download and they are in your loyalty program.

Turn every reader into a regular

Create a points-based loyalty program for your bookstore in minutes. Reward book lovers for choosing your shelves over online retailers.

Get Started

Compete with online giants

Independent bookstores thrive on personal connection. A loyalty program adds a tangible reason for readers to buy from you instead of clicking online.

Encourage discovery

When customers earn points, they are more likely to pick up an extra book, try a new author, or grab that recommended title. More browsing, more sales.

Build a reading community

Loyalty programs create belonging. Your customers become regulars, not just shoppers — and regulars tell their friends about their favorite bookstore.

How bookstores use Fedele

The weekly browser

Giulia visits every week looking for new releases. After 10 books purchased, the 11th is free. Your bookstore has become her go-to spot.

Gift and holiday shoppers

A customer buys books as gifts throughout the year. Points accumulate with each purchase, and they unlock a discount just in time for the holiday rush.

Student and textbook loyalty

Students buying textbooks and study materials earn points toward fiction or leisure reading. It keeps them coming back even after exam season.

How it works

GET IT ONGoogle Play Download on theApp Store

Download the "Fedele App for business" app

Download and start for free — no credit card required. Create your personalized loyalty program in just a few minutes and you're ready to reward your customers.

Invite your customers to download Fedele

Customers sign up through the Fedele app and automatically receive their unique barcode.

Scan and reward

Recognize your customers instantly: scan their barcode and reward them in less than 10 seconds.

Simple, transparent pricing

Start for free, upgrade when you're ready to grow.

Will a loyalty program pay off? Try our ROI calculator!

Starter

Free

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Up to 5 customers
Fedele for Business app
Custom rewards
Barcode scanning
Welcome bonus

Get started

Pro

€49,99/month

Billed annually at €599,99

Save ~15%

Unlimited customers
Fedele for Business app
Custom rewards
Barcode scanning
Welcome bonus
Listed on the Fedele map
Priority email support
Cancel anytime