Fedele vs Stamp Me: Which Loyalty Platform is Right for You?
Both Fedele and Stamp Me help small businesses reward their customers digitally. But they take different approaches — Stamp Me uses a digital punch card (stamps) model, while Fedele uses a points-based system. This comparison helps you understand which one fits your business better.
What is Stamp Me?
Stamp Me is a digital loyalty platform founded in Australia that replaces traditional paper punch cards with a digital version. Customers collect stamps on their phone, and after reaching a set number (e.g., "Buy 10, get 1 free"), they receive a reward. Stamp Me operates in 80+ countries and offers a Merchant Console for managing your program.
What is Fedele?
Fedele is a loyalty platform that uses a points-based system instead of stamps. Customers earn points for every purchase, and they can redeem them for custom rewards you define. Everything is managed through the Fedele for Business app on your smartphone — no web console needed.
Feature Comparison
| Feature | Fedele | Stamp Me |
|---|---|---|
| Loyalty model | Points-based | Stamp/punch card |
| Reward flexibility | Multiple custom rewards at different point thresholds | One reward per card (buy X, get Y) |
| Management | Mobile app (Fedele for Business) | Web-based Merchant Console |
| Customer app | Free companion app with barcode | Free app with digital stamp card |
| Scanning method | Barcode scanning | NFC tap (StampPod/Stamp Tag) or QR scan |
| Hardware required | None — smartphone only | Optional — StampPod (NFC countertop device) or Stamp Tag (NFC lanyard) |
| Push notifications | Coming soon | Yes (all plans) |
| Customer analytics | Yes | Basic (Lite) / Full (Pro+) |
| Birthday rewards | Coming soon | Yes (all plans) |
| Zapier integration | No | Yes (all plans) |
| SMS campaigns | No | 3 (Lite) / Unlimited (Pro+) |
| Multi-location | Coming soon | Yes |
| Free plan | Yes — up to 5 customers | No — 30-day free trial only |
Pricing Comparison
| Fedele Starter | Fedele Premium | Stamp Me Lite | Stamp Me Pro | Stamp Me Elite | |
|---|---|---|---|---|---|
| Price | Free | From $59.99/mo | $49/mo | $79/mo | $199/mo |
| Free trial | Free plan forever | Free plan to try | 30 days | 30 days | 30 days |
| Setup costs | None | None | None | None | None |
| Locations | 1 | 1 | 1 | 1+ | 1+ |
| Push notifications | Coming soon | Coming soon | Yes | Yes | Yes |
| SMS | No | No | 3 messages | Unlimited | Unlimited |
| Analytics | Yes | Yes | Basic | Full | Full |
| Support | Priority email | Webchat + email | Webchat, email + phone | Dedicated account manager |
Points vs Stamps: Why It Matters
This is the fundamental difference between Fedele and Stamp Me, and it affects how your customers experience your loyalty program.
Stamp Me's stamp model works like a traditional punch card: "Buy 10 coffees, get 1 free." It's simple and familiar, but it offers limited flexibility. You can only offer one reward per card, and every purchase counts the same regardless of amount.
Fedele's points model gives you more flexibility: you assign points per purchase, and customers can redeem them for different rewards at different thresholds. A customer who spends more earns more — and you can offer tiered rewards (e.g., 50 points = free coffee, 100 points = free dessert, 200 points = 20% off).
When to Choose Fedele
Fedele is the right choice if you:
- Prefer a points-based system with tiered rewards
- Want to manage everything from your phone without a desktop
- Need a free plan to get started without commitment
- Want simple barcode scanning with no extra hardware
- Are a small business anywhere in the world
When to Choose Stamp Me
Stamp Me might be better if you:
- Prefer the traditional stamp card model (buy X, get Y)
- Need push notifications and birthday rewards right now
- Want a web-based console for managing your program from desktop
- Need Zapier integrations with your existing tools
- Have multiple locations to manage
The Verdict
Both platforms are solid choices for small businesses. The decision comes down to two main factors:
- Points vs stamps — Do you want tiered, flexible rewards (Fedele) or simple "buy X, get Y" stamps (Stamp Me)?
- Budget — Fedele offers a free plan to get started; Stamp Me requires a paid subscription after the 30-day trial.
If you're just starting out or want to test a loyalty program without financial commitment, Fedele's free plan lets you try it with real customers before you invest.
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